Strengthening the Institutional Tourism System in Montenegro

The project aims to reinforce Montenegro’s tourism system by developing strategic plans, environmental assessment tools, and capacity-building initiatives for local institutions. The objective is to foster synergies between public and private sectors and drive sustainable tourism development.

• Developing integrated urban and tourism strategic plans for the territory.
• Conducting environmental analyses and strategic studies to support tourism planning.
• Organizing training and capacity building for local tourism operators and officials.
• Implementing monitoring procedures to ensure the efficient delivery of tourism services.

• Improved coordination and synergy among local tourism institutions.
• Adoption of innovative management tools for sustainable tourism.
• Increased competitiveness of Montenegro’s tourism offer and enhanced local development.